The news tracks with recent acquisitions and divestitures in the consumer goods space as companies shuffle their portfolios to maximize the areas they're winning and trim back the ones they're not.

Unilever’s new supply chain initiative initially stemmed from a priority to improve OSA rates for Walmart Mexico, one of its largest customers. Given the focus, it used it as an opportunity to rethink ...

Many executives with limited exposure to GenAI expect this technology to transform their companies overnight. That's not going to happen. Aiming too high too soon is a recipe for disappointment. For ...

Consumers now expect a seamless experience throughout the pre- and post-purchase phases, requiring various fulfillment options and order transparency. Brand loyalty depends on delivering a cohesive ...

Sysco’s warehouse management system plays a crucial role in optimizing supply chain operations, managing the flow of products, and ensuring efficient inventory management across 110 warehouses.

While retail has changed the way CPGs conduct regular business as marketers, there’s a lack of structure and dedicated expertise, said Rastogi. Siloed functions are impeding progress. These ...

AI is helping to deliver new levels of personalization and agility, making companies smarter and more effective in tailoring their offerings to consumers. Current use cases for AI at Estée Lauder ...

General Mills is selling off its North America yogurt business. Lactalis has acquired the U.S. business and Sodiaal the Canadian segment. Get more details.

Emily Wahl, VP of IT at ScottsMiracle-Gro, noted in a statement that they expect the solution will deliver a competitive advantage, letting them reinvent brand engagement and product education. Indeed ...

Education and training, she said, are critical to overcoming this obstacle as GenAI usage not only increases productivity but can also improve customer experience and drive business growth. Marketers ...

Marketing has been one of the most common applications for generative AI-fueled wins, and Mondelēz leaders have been vocal about their expectations for the technology to accrue value by expediting ...

Coming off an extremely volatile period after the pandemic disrupted how consumer goods companies operate, we now understand the importance of not just investing in future-forward, advanced ...