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12 小时
Discover’s new Jennifer Coolidge ads combat misconceptions about the credit card brand
Discover Financial Services is combating a misconception about its credit and debit cards in its newest ads starring Jennifer ...
19 小时
Meet the winners of the 2024 Healthcare Marketing Impact Awards
To be considered for this year’s awards, campaigns must have been produced and appeared between Jan. 1, 2023, and July 1, ...
Ad Age
1 天
How Amazon DSP drives relevance in a distracted world
Are you a print subscriber? Activate your account. By Mikey Garcia - 41 min 54 sec ago By Adrianne Pasquarelli - 1 hour 4 min ...
8 小时
Keurig Dr Pepper hires ex-Pfizer CMO to lead beverage marketing
Keurig Dr Pepper brings in Drew Panayiotou to accelerate digital marketing and Andrew Springate takes a new role.
10 小时
How emotions engage CTV audiences at the right time
Emotional targeting enhances CTV advertising effectiveness, connecting with viewers at the perfect moment for greater impact.
Ad Age
15 小时
GoDaddy returns to the Super Bowl to promote its AI tool
Are you a print subscriber? Activate your account. By Mikey Garcia - 41 min 54 sec ago By Adrianne Pasquarelli - 1 hour 4 min ...
10 小时
Supernatural AI hires chief creative officer as agency moves on from closed predecessor
Supernatural AI operates two lines of business: an AI-focused creative agency and a licensing arm for its AI platform, ...
17 小时
MediaSense acquires R3—behind the move uniting two major consultants
For now, both MediaSense and R3 will continue to operate under their existing brands. R3 Co-Founders Greg Paull and Shufen ...
19 小时
Inside holding companies’ bespoke agencies—and whether client conflicts still matter
Ad Age spoke with a range of industry insiders, including current and former holding company executives that were granted ...
17 小时
Novartis shines a light on skin disease using testimonials and digital touchpoints
Hidradenitis suppurativa (HS) is a relatively common skin disease, affecting as many as one percent of people worldwide. But ...
18 小时
Orlando Health Jewett Orthopedic Institute used local heroes to draw attention to its services
The hospital partnered with the Orlando Pride, the local women’s professional soccer team, to create a virtual tour of the ...
19 小时
How Penn Medicine got major attention from a Nobel Prize-winning doctor’s excited call to ...
Dr. Drew Weissman, a Penn Medicine researcher, was one of two scientists at the health system to be awarded a Nobel Prize for ...
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