In his book "Start with Why: How Great Leaders Inspire Everyone to Take Action," Simon Sinek states that people ... I leave you with this question: What are your business’ “whys” for inclusion?

Here's how discovering and effectively communicating your company's purpose can transform its performance, customer relationships and overall success in the marketplace.

I’ve often wondered if my “why” has become blurred by the pressures of life or worse, if I’ve lost it entirely. That’s where ...

In 2009, Simon ... his talk, Sinek introduced the world to his theory of "How great leaders inspire action." Later that year, Sinek's 18-minute talk became his book, Start With Why.

In 2005, Simon Sinek ’95 seemed to have it all: his own advertising and marketing business ... I don’t mean to make money — that’s a result. […] Why does your company exist?” Sinek argues that people ...

Simon Sinek delivered one of TED Talks' most-watched presentations ever. Here are his top secrets for capturing, captivating and connecting with your audience. Sinek sits down with us to discuss ...

Have you ever wondered why some leaders seem to have an innate ability to inspire and connect with others? What is their secret? The answer often lies in a deceptively simple yet incredibly powerful ...

but it will do you no good if you never leave your corner office. Someone who knows a thing or two about getting a message across is author and TED Talk maestro Simon Sinek (his talk Start With Why is ...

Founder of Heka Employee wellness programmes have very much come to the forefront of HR policy and practice. Protecting the ...

Opinions expressed by Forbes Contributors are their own. Esther Choy covers leadership with a focus on business storytelling. What is purpose, anyway? Is it your mission or vision statement?

As he approaches the lame duck era of his first and only term, President Joe Biden is showing signs that he’s less ...

Do you have to get a job that matches your college major ... I majored in this,' and 'This is why I’m interested in a job doing this, because this is why,’ so long as it comes together, ...