We've all seen it. The Volvo ad that shows a video game version of its new S40 sedan racing on a track, flying over a ridge and then rolling over ten or eleven times is quite a sales tool.

However, a group of filmmakers look back with nostalgia at this increasingly uncommon automotive feature in a new ad for the 2015 Volvo V60. With the rise in popularity of first the minivan and ...

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Watching the weather Interacting with the Volvo ad takes users directly to the brand?s site. The campaign is built on an awareness of the consumer?s habit of using mobile to check the weather to make ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Volvo VOLV.B-2.78%decrease; red down pointing triangle said it expects the truck and construction equipment markets to be relatively flat next year as customers remain cautious amid macroeconomic ...