Andreas Harlow, former vice president and global footwear creative director of Nike’s Jordan Brand, joined the hands-free ...
Crafting a targeted message will lead to more engagement, better brand awareness ... The website builder targets an audience of creative professionals, such as bloggers, photographers ...
Some extra groundwork to create a ‘single source of truth’ when building a brand empowers everyone down the line.
Brexit battering, Temperley London is opening a new flagship, relaunching wholesale for its main line and expanding into new ...
If you consume fashion news religiously like we do, then you’ll know there’s an ever-growing group of brands and designers to keep up with, and the sartorial scene feels more creative ...
Today, the BFC announced the five designers nominated for its Foundation Award, and published a report outlining the business ...
Department stores, including Macy's, Nordstrom and Harrods, hope to draw consumers back to the beauty counter. Having lost ...
Viral success is rare and cannot be the foundation of a brand-building strategy. The Creative-Media Balance: Where Do We Draw the Line? So, where should we draw the line between creative and media ...
Three had been stuck in a modern marketing trend of pursuing younger demos and all things ‘youth’ at the expense of growing ...
Concert partnerships like these are redefining how brands approach advertising, bringing a light-hearted yet strategic edge ...