This surprising collab between Balenciaga and Under Armour has the ingredients to become the next "it" sneaker of high ...

The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...

This surprising collab between Balenciaga and Under Armour has the ingredients to become the next "it" sneaker of high ...

In 2015 YEEZY Season 1 debuted along his first adidas signature shoe. The Yeezy Boost 350 was a huge success with this model selling over 9,000 pairs in over 10 minutes. His line would go on to ...

Adidas saw strong growth in Greater China in the third quarter, while sales in North America excluding Yeezy shoes were up thanks to improving brand image, the company said on Tuesday.

It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided against destroying it and giving it away wasn’t an option as it ...

Adidas has reached ... of the remaining Yeezy inventory generated revenue of around 200 million euros ($215 million) in the quarter – well below Yeezy sales of around 350 million euros in ...

Adidas has reached an out-of-court settlement with rapper Ye, ending all legal proceedings after a two-year dispute.

Adidas saw strong ... of parts of the remaining Yeezy inventory generated revenue of around 200 million euros in the quarter – well below Yeezy sales of around 350 million euros in the same ...

Collaborations will often increase in value, with current investors looking at Travis Scott x Air Jordan, Virgil Abloh's Louis Vuitton x Nike Air Force and the Adidas Yeezy Boost 350 by Kanye West.