The verticalization of ads has forcadvertisers to rethink their storytelling methods, emphasising concise, impactful visuals ...

Runwal’s Rima Kirtikar discusses the brand's focus on immersive digital experiences, the rise of luxury real estate demand, ...

According to the report, online sales jumped by 44% and maintained a consistent 38% average increase through October, with a ...

The Quoraverse, scheduled for November 28th in Bengaluru, will bring together marketers, advertisers, and agencies for ...

Prior to joining the agency, Arora served as Senior VP, Business and Growth at Tonic Worldwide, where he helped scale the ...

The agency will help in strengthening the brand’s digital presence in the premium feminine hygiene and menstrual care market ...

On November 6, 2024, Donald Trump emerged as the winner of the U.S. presidential elections. In this article, we decode how ...

Dot Media, has appointed Danny Advani as Head of Business Strategy and Planning to spearhead its strategic expansion to ...

KFC has tapped into that desire. The brand's latest campaign, 'Taste the Epic,' takes a fresh approach to showcasing its ...

As an experiential events agency, we've had a front-row seat to how consumer loyalty has transformed over the years. What was ...

The court's observation came during a hearing of a Public Interest Litigation (PIL) filed by Mangaiyarkarasi, who sought the ...

On Singles' Day, brands are celebrating the spirit of 11/11. From self-love themes to playful social media posts, they’re ...