I’m 66 with a 40-year career in communications, providing support to big names in areas as diverse as expedition cruises, packaging, medicine and motorcycling. So I have deep and extensive experience ...

A diverse portfolio will show your range as a copywriter. Clients love that you can handle various formats and styles, from blog posts and web copy to emails and product descriptions. If you lack ...

As the UK starts to emerge from the Covid-19 lockdown, inevitably there will be many changes that impact on how merchants will trade for a generation. This will ultimately mean that some organisations ...

Digitas Health London is the People-Powered Health agency: We help brands engage with people to deliver ideal health, now. We design transformative experiences that move people further along the path ...

As copywriters we have a strong command of language, and inherent critical thinking skills – skills that could be indispensable to the successful development of AI. This means we can not only use AI ...

Thora Fitzpatrick argues that “burying our heads in the sand, or treating AI as the enemy, is not the answer. If we want to survive, and thrive, we need to evolve”.

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