In a competitive market, every slight advantage is important. SAMUEL ORD explores the fascinating world of the psychology of retail pricing strategies.
I handmade my fiancé a bangle for the 2023 JAA Jewellery Design Awards and called it ‘Ode to Olivia’. The bangle design was inspired by the Art Deco period and features an oval 1.42-carat pink spinel ...
Retail is tough, and jewellery retail is more challenging again. I expect it will only become more difficult in the next few years. This year marked 30 years in the jewellery industry, and to ...
In the fast-paced and competitive world of business, innovation is not just a luxury; it’s a necessity. Businesses must continually evolve to meet the ever-changing needs of customers, outpace ...
In my new book, Digital Marketing in the Age of AI, I discuss using Artificial Intelligence (AI) to supercharge your business' digital marketing efforts. In a way, AI is like the world’s most ...