In a press release, the companies said Mr West ... or it risks getting swamped by Yeezy. "There needs to be something that Gap brings to the party and that requires a lot of evolution from Gap ...

The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...

Ye accused Gap of not honouring terms of their deal, including by failing to open standalone stores for his Yeezy fashion label. Gap wrote in a statement on Tuesday that it will be removing Yeezy ...

Created by Taxi ad agency, the campaign mimics the simplicity of the recent advertising campaign for Kanye West’s collaboration with Gap, but with a very different message The first product from Yeezy ...