Companies have to stay competitive and drive traffic with value-priced items. But they have to be careful not to go too low, ...

Taco Bell has announced it will be adding an assortment of items back to its menu from its first 50 years of service along ...

Taco Bell is taking customers back in time with a throwback menu celebrating decades of history. The chain’s “Decades Menu” ...

Yum! Brands leverages Taco Bell’s innovations, while KFC and Pizza Hut lag. Learn why YUM stock holds a hold rating and its ...

Taco Bell is the latest fast-food brand to bank on nostalgia, with a new limited-time menu featuring five fan-favorite items from the past. When the first Taco Bell restaurant opened in Downey ...

People mourned the loss of this quick, affordable, and delicious fast food meal -- so much so that the discontinued Taco Bell ...

Yum Brands announced Thursday it has removed fresh onions from select locations in the wake of the E. coli outbreak.

Love’s tacos, available for $3.29 each or two for $6, are prepped and cooked in-store daily, starting with the breakfast menu at 5 a.m. and lunch tacos beginning at 10:30 a.m.

Taco Bell has a special treat coming to its menu leading up to Halloween: the return of a fan favorite, the Double Decker Taco. The Double Decker Taco, made with a hard shell taco wrapped in a ...

Being a regular Taco Bell customer can be a rollercoaster of emotions. No other major fast-food chain shakes up its offerings so frequently, constantly adding new menu items while abruptly dropping ...

From reviving the Big Cheez-It Crunch Wrap Supreme to testing a Nostalgic Menu, Taco Bell has brought back multiple fan-favorite menu items this year. And to customers' delight, two popular tacos are ...