Baldwin, Carliss Y., and Leonid P Sudakov. "PepsiCo's Bid for Quaker Oats (A)." Harvard Business School Case 801-458, June 2001. (Revised September 2011.) ...
Quaker Oats is one of the oldest and consequently most familiar food brands in the U.S. Dating back to 1877, the company began with trademarked cereal products, namely cans of rolled oats bearing ...
Baldwin, Carliss Y., and Leonid Soudakov. "PepsiCo's Bid for Quaker Oats (B)." Harvard Business School Supplement 209-078, October 2008. (Revised September 2011.) ...
Quaker Oats is on a mission, to provide a warm breakfast to families across the UK during winter. On its quest to achieve this, it created an interactive campaign to drive fame and relevance of ...