In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan and the subsequent launch of the Air Jordan 1, despite violating NBA ...
In 2024, Nike struggles with low sales projections, declining digital revenue, and inventory issues, causing a 31.71% drop in its stock. Meanwhile, Adidas thrives with popular retro sneakers and ...
The Reds will wear Adidas brands as part of a multi-year deal - which will be a record for the club - as their Nike contract comes to an end this summer. Liverpool have not worn Adidas kits for 13 ...