Burberry wants to mimic Moncler’s flair for jackets. A rumored takeover would be a better result for investors. Shares in the ...

The future proof strategy under CEO Joshua Shulman is to amplify the brand's strengths, like its trench coats, outerwear, and ...

Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ...

Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags ... Recent media reports that Italy’s Moncler was ...

Burberry, the storied British luxury house, unveiled an ambitious new strategy on Thursday aimed at reconnecting with its ...

Joshua Schulman, who took the top job in July, admitted the firm, best known for its trench coats, had lost its way in recent ...

Burberry is hoping "scarf bars" in its stores, new ranges of puffer jackets, and a sharper focus on its classic products ...

Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ...

Troubled British fashion house Burberry on Thursday announced cost-cutting plans after posting a loss, with the global luxury ...

In an exclusive interview with WWD, Burberry CEO Joshua Schulman said he's looking at Burberry holistically, filling the shop ...

The potential size — and growth potential — of Schulman’s Burberry is also unclear. While the likes of Italy’s Moncler have redefined what it is possible to achieve with a puffer jacket heritage, ...

Burberry unveiled a new strategy this morning after reporting a pre-tax loss of £80 million. Will the stock come back into ...