With the Apple platform becoming the backbone of most mobile and app services, marketers are looking into iOS Search Ads more than ever now to successfully connect with their users. By leveraging ...

in a gaming app. In essence, you reward users for watching a video ad, which is say 30 seconds, with a discount or extra assets to a game. Remember to keep the ad content relevant and make sure it is ...

Sponsored content is a paid ad, while content marked Promoted is chosen by Ziff Davis leadership. We may earn an affiliate commission if you buy through our links. Promoted cards do not include ...

The app displays content consistent with the website, providing users with a familiar user experience and the ability to enjoy our content on the go and back at home or the office, without ...

One of the biggest niches Apple competes for in the smartwatch game is fitness utility. Per user reviews, these are the top ...

Own a Google TV device and are a fan of its 'apps-only' mode that simplifies the smart TV menu? Then you may be about to see ...

Netflix has been turning some of its more popular series, like Too Hot to Handle and Emily in Paris, into mobile games. And ...

MFA CTV apps may run video ads in a format or size that is not in line with typical CTV advertiser expectations, or ads that compete with the intended content on screen, Pixalate wrote in a recent ...