In a recent presentation at the 25th Annual Pharmaceutical and Medical Device Ethics and Compliance Congress, Catherine Gray, ...

Direct marketers must be registered and should ensure that when contacting any consumer for direct marketing, they do not ...

The Department of Trade, Industry and Competition (DTIC) has invited public comment on regulations that aim to curb unwanted ...

One thing we’re trying to do here lately,” Brian Eglinger said, “is do more direct marketing with the cattle.” Eglinger and ...

direct marketers must be registered and should ensure that when contacting any consumer for direct marketing that they do not contact any consumer that has registered a pre-emptive block on the ...

The launch of the streaming service comes as the new network has yet to finalize a carriage agreement with Comcast, the main ...

Major brands like Coca-Cola, Unilever and Procter & Gamble have shifted from a single agency of record to a flexible model ...

Direct response is "a type of marketing designed to generate an immediate response from consumers, where each consumer response (and purchase) can be measured, and attributed to individual ...

This strategic acquisition aligns with Bluewater's mission to bring together the very best creative and marketing talent, ...

Taking us through the marketing journey of Bikano, Head of Marketing Kush Aggarwal sheds light on how the brand has adapted ...