Pharma and CPG brands embrace jingles because the economics and neuroscience work.

The TV world is a jungle for content producers, distributors, brands and consumers. Maybe an answer to our video woes lies in ...

Plus, essays about parenting while on vacation and learning to accept an offspring’s musical tastes strike a chord for some ...

Being Dead have that rare heroic brave quality that makes favourite bands.

Less than 16% of advertisements are recalled and correctly attributed. Meanwhile, a third of online ads are never seen so how ...

Carter’s friend and former communications director discusses his time working on his campaign and in his administration.

The iconic 1972 mascot is back with a new jingle blending nostalgia with the chaos of modern mornings. In a move sure to resonate with classic advertising devotees, Life Cereal is welcoming back ...

Somehow, product jingles just stick in your brain forever. No matter how long ago we last heard them, they come right back as soon as we see a vintage commercial again. Many have entered the cultural ...