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Marketing Interactive
2 天
Breast Cancer Foundation creates rendition of song 'Ibu' specifically for Malay women
Breast Cancer Foundation (BCF), in collaboration with DDB Group Singapore, has unveiled a stirring rendition of P. Ramlee’s ...
Marketing Interactive
2 天
Marina Bay Sands goes above and beyond in new brand vision campaign
Hospitality icon Marina Bay Sands has unveiled a new brand vision and campaign. The new brand vision, 'above beyond', ...
Marketing Interactive
3 天
Jollibee Group to fully take over HK's dim sum chain Tim Ho Wan
Jollibee Foods Corporation, the parent company of fast-food chain Jollibee, will fully own Hong Kong’s Michelin-starred dim ...
Marketing Interactive
3 天
Viral Thai pygmy hippo Moo Deng stars in new Lifebuoy ad
Hygiene brand Lifebuoy,has collaborated with Moo Deng, the baby pygmy hippopotamus that became a viral sensation, for its ...
Marketing Interactive
2 天
Weekly roundup: Meta faces lawsuit in Japan, is OOH still relevant and more
INTERACTIVE's weekly roundup, a podcast and article feature in which we take you through the biggest stories of the week and ...
Marketing Interactive
2 天
What are the insights shaping 2025 marketing strategies for SG-based marketers?
Overall, marketers in Singapore are relatively optimistic about 2025 with 41% expecting an increase in budgets next year, and ...
Marketing Interactive
2 天
Siew Ting Foo steps down as global chief brand officer and head of insights of HP
HP's global chief brand officer and head of insights, Siew Ting Foo, has stepped down from the role after just over six years ...
Marketing Interactive
3 天
Samsung TV Plus debuts in Asia with ad capabilities taking centre stage
Samsung TV Plus, Samsung’s free ad-supported streaming TV (FAST) service which delivers free, instant access to a wide range ...
Marketing Interactive
3 天
Have you seen VivoCity's refreshing new look?
VivoCity, Singapore’s iconic lifestyle destination has unveiled a revitalised brand look that infuses modern energy and a ...
Marketing Interactive
3 天
Could Trump's comeback see more Chinese firm HQs setting up in SEA?
Trump has made history once again, reprising his role as the leader of one of the world's most powerful economies and taking ...
Marketing Interactive
6 天
lululemon and Park Seo Jun discover the importance of wellbeing in latest film
Yoga and activewear brand lululemon has launched a short film titled “Stories of Growth”, featuring the brand’s ambassador ...
Marketing Interactive
4 天
Artistry of brand activations in the age of sustainability
When done right, the three Rs do not just minimise impact, they elevate the entire event experience. We’ve integrated ...
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