The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...

Adidas sees resurgence with Q3 revenue growth, overcoming Yeezy challenges and reviving retro styles.

The move isn’t entirely unexpected — in 2023, the company issued releases of Yeezy stock in May and July. Products in those two releases were sold at a profit, but a “significant amount” of the ...

Highlights,Adidas faces challenges in e-commerce revenue linked to the Yeezy brand.,The impact of Yeezy inventory sales ...

It'll be the first time consumers can buy Yeezy items at retail since October when Adidas severed ties with Kanye West after a series of anti-Semitic rants by the rapper and designer now known as Ye.

Walmart's logo battle with Kanye West's Yeezy brand went viral this week, but according to Walmart's lawyers, the saga has been going on for months. In a letter addressed to Yeezy's lawyers on ...

Operating profit increased 46% to 598 million euros, including 50 million euros from the sale of the remaining Yeezy inventory. Even without the impact of Yeezy, the sportswear giant performed well.

Adidas saw strong growth in Greater China in the third quarter, while sales in North America excluding Yeezy shoes were up thanks to improving brand image, the company said on Tuesday.

Adidas has about 1.2bn euros (£1bn; $1.3bn) worth of Yeezy shoes sitting in storage. Mr Gulden said the firm had decided to sell some of the merchandise, instead of donating it, because it did ...