Mobile devices have taken over the world in the last decade, and the number of users accessing the internet using mobile devices has already overtaken PC users. Mobile-specific ad networks have ...

Todacell has launched a new off-portal mobile display ad network with clients such as Sony and Dell already on board. While the company cannot detail campaign specifics, it did reveal that it served ...

A wireless network that transmits from computer to computer. Instead of using a central base station (access point) to which all computers must communicate, this peer-to-peer mode of operation can ...

With brands and agencies increasingly interested in specialized and hyperlocal mobile advertising, independent ad networks are getting squeezed to either sell marketers on promised end-to-end ...

Facebook is looking to leverage its rich user data to help brands deliver targeted mobile advertising in applications and mobile sites other than its own via a new mobile ad network. While the social ...

Cost-per-install mobile advertising networks work as either incentive (incent) or non-incentive (non-incent): In the incent model, the user is given virtual points or rewards to install a game or ...

Twitter has acquired MoPub, a mobile ad network, ad serving business, and real time bidding exchange that claims to handle around $100 million annual spending on apps and other mobile media ...

BuzzCity has announced plans to extend its mobile ad network, which operates in emerging markets across the world, to include desktop advertising. Depending on the market, desktop now has reach of ...

AdMarvel, a mobile ad company recently acquired by browser-maker Opera is launching an ad platform for the iPad, TechCrunch reports. Opera has a very tiny market share in desktop browsers ...

According to a report, RIM has been shopping around for a mobile advertising network and is close to a deal with Millennial, although RIM and Millennial have reportedly reached an impasse over the ...

Amazon launched a new mobile ad network this week, which will allow advertisers to run ads on mobile apps downloaded from Amazon's app store. That doesn't sound too dramatic — it's expected that ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...