Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

When designing a logo, the color you choose plays a pivotal role in shaping the way consumers perceive your brand. Red is one ...

"We can't wait to invite the community to join us for this new and fun way to celebrate the holiday season in the Christmas ...

By investing time and resources into strengthening your brand before entering fundraising mode, you're laying the groundwork ...

These two Red Dot awards add to the other 2024 accolades won by Bombardier for its new brand image, including awards by Graphis Design, Brand Impact and Transform North America.

I was initially skeptical when I heard a college had ditched its traditional script logo because of readability issues.

The city first paid Illinois-based Perkins & Will $201,000 to handle the project, which it did until the beginning of 2024, ...

In the brand’s first portfolio redesign in six years, Butterball aims to tap into modern preferences and connect with ...

What's behind the often cryptic symbols used by historic watchmakers? Here are some that are particularly interesting or ...

Crystal Group, Inc., a Hiawatha-based designer and manufacturer of rugged high-performance edge computing solutions, has unveiled its new brand identity ...

Aswanth A, a visual designer, portrays the prevalence of intersections in society through his logo for the IFFK 2024 edition.

What’s more, Girard-Perregaux watches are expensive. The brand’s average watch retails for $15,500, and outside of the ...